Crossfin Ventures (Pty) Ltd is the investment platform within Crossfin Technology Holdings (Pty) Ltd providing pre-seed funding to promising, scalable, FinTech start-ups

By leveraging Ventures’ unique position within the Crossfin portfolio, we are able to de-risk the relevant investee’s business model and fast track its growth path.

Investec Bank Ltd is co-invested in the Ventures structure via its Emerging Companies Private Capital team who chose to back the Crossfin team and story thanks to our considerable track record. Investec’s broad knowledge of, and network within, the financial services industry has further entrenched Ventures as a leader in the early stage FinTech investment space.

The strategy underpinning the Ventures structure is to back and then support the relevant investee business in their efforts to reach important milestones: revenue targets, key metric growth, profitability et al. The next step is to then look to partner with or exit to a strategic co-investor and/or a Crossfin portfolio company. This combined consortium then further develops the asset into a stronger, more viable going concern whose value grows exponentially over time.  Some of the notable assets within the Crossfin portfolio that Ventures companies are able to integrate with and leverage off include Innervation, Sureswipe and iKhokha which between them provide access to over 27 000 retail merchants across more than 47 000 active POS lanes/devices across 13 African countries. This places Ventures’ assets in a strategically advantageous position over competitors and helps accelerate start-ups past the PoC stage to break even.

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Ventures Portfolio

Ventures’ strategic focus is on financial technology businesses in South Africa and Sub-Saharan Africa that are highly scalable and complement the Crossfin portfolio.
The Ventures' portfolio currently includes the following companies:

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FOUNDED | 2018

VISION | Empower the under-banked and unbanked with a cost effective digital ‘banking’ tool to facilitate financial inclusion.
CLIENTS | 100+
GEOGRAPHY | South Africa, Uganda and Kenya
STRATEGIC FOCUS | Displacement of cash in the informal market
TIER | 3, 4 & Informal

The MY-IMALI WALLET facilitates the payment of wages and the disbursements of grants etc into the hands of the under-banked and unbanked without the need of a bank account. The MY-IMALI DEBIT CARD can be linked to the mobile wallet to enable open loop payments. Prepaid airtime, electricity and coupons and vouchers can be purchased from the mobile wallet.
CASHLESS KING enables cashless solutions for events.



CO-FOUNDERS | Dimitri Drabkin & Paris Valakelis
HEADQUARTERS | Johannesburg, RSA
FOUNDED | 2017

VISION | To become South Africa’s de facto consumer financial data rail.
CLIENTS | 5 Blue Chip
GEOGRAPHY | South Africa

STRATEGIC FOCUS | Open banking
TIER | 1 & 2

truID Is capable of pulling a customer’s transactional banking information and delivering it to a client in real time.
This information is used to fast track the credit application process.



FOUNDER & CEO | Mike Metlerkamp
FOUNDED | 2013

VISION | To simplify how you collect data and execute at any location
TEAM | 20 000 independent field agents
CLIENTS | Blue chip & SMEs
GEOGRAPHY | South Africa and International

STRATEGIC FOCUS | On-demand tasks and micro-jobs for a mobile workforce and mystery shopping surveys
TIER | All

SECRET AGENT is a cloud-based mystery shopping solution that leverages 50 000 ‘secret agents’ across South Africa to do surveys and tasks on demand. ECHO is an ‘on-demand’ platform to manage tasks and shifts across a mobile workforce.



CO-FOUNDER & CEO | Paul Cartmel
FOUNDED | 2017

VISION | Improving efficiency through automating processes
CLIENTS | Blue chip banks, insurers and credit providers
GEOGRAPHY | South Africa

STRATEGIC FOCUS | Award winning AI assistance technology
TIER | 1 & 2

ATURA it is an AI business developing bots to introduce efficiencies in clients’ business processes.
The team focuses on three verticals:
1.    Collections (of debt, loans, insurance)
2.    Asset management (balance enquiries, withdrawals, et cetera)
3.    Insurance (claims processing, queries, et cetera)



ANGEL INVESTOR | Anthony Robinson
FOUNDED | 2017

VISION | Pioneering an end to old age poverty

CLIENTS | Blue chip and medium enterprises

STRATEGIC FOCUS | Digital tontine for family oriented low income blue collar workers seeking independence in South Africa
TIER | 3, 4 & Informal

We enable our customers to save for their old age by providing a 3-tiered innovative savings solution that pays them a monthly income into their old age.  For our customers, living for long pays well



CO-FOUNDERS | Bastiat Viljoen & Dane Viljoen
HEADQUARTERS | Stellenbosch, RSA
FOUNDED | 2018

VISION | To provide physical gold owners access to gold-based financial and banking services.
CLIENTS | 5000+ users
GEOGRAPHY | South Africa & Singapore

STRATEGIC FOCUS | Digital Gold Banking
TIER | Physical gold owners & other retail investors

Troygold’s mission is to solve the access and liquidity problems of owning physical, investment-grade gold bullion – allowing gold owners to ‘live in gold’. We do so by vaulting gold bullion, then digitising this gold value onto a mobile app (iOS & Android) & debit card (Mastercard), which then allows retail customers to buy, sell, spend, and borrow against, gold.